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Study finds Bing to be more accurate than Google


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A recent survey conducted between the two search engine giants, Google and Bing, have shown that visitors on Microsoft's search engine are more likely to find what they are looking for in less time than Google users.

The study, conducted by Experian Hitwise, via ITproportal.com, shows that Bing users clicked on search results 81.54% of the time, while Google users only clicked 65.58%. According to Experian, this shows that Bing users are more likely to find what they are looking for, making the search engine more accurate than rival Google.

As Bing has a higher click percentage than Google, it shows that Microsoft's decision engine is returning results that users are looking for the first time, without the need for a second or third query.

Just last week, Google accused Bing of stealing their search results, even setting them up in a sting operation to determine if Bing really was stealing results. Bing later fired back at Google, claiming their search bar was watching what users are searching and clicking, sending the information back to their servers for processing. As the rare search results from Google later showed up on Bing, the arguments and accusations started to fly between the two giants.

Just yesterday, Neowin announced that Bing's market share has gone up by 6%, while Google is slowly losing its dominance. Although Google still holds the top spot with 67.95% market share, Bing is slowly catching up. Bing-powered searches, including both Bing.com and Yahoo.com, claim a total of 27.44%.

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As Bing has a higher click percentage than Google, it shows that Microsoft's decision engine is returning results that users are looking for the first time, without the need for a second or third query.

That's not exactly an exact science now is it.

I think any normal human could deduct that google gives better results.

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SacredCultivator

Never really tried Bing, but I mean if it's slowly going up in the market, that's not too shabby.

I mean, Chrome went up pretty quickly, wouldn't be surprised if Bing does.

Guess only time will tell.

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I use Bing occasionally and it is one of a few engine which I use in my main SpiderSearch.. well not Spider.. more Like Mass-Engine Results.. :) metacrawler.com.. I like it.. anyways..

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bing is gay :rasta:

How many times did you use it, for that to say? :P

PS. Google user. :D

But yeah, never know, may move to Bing in future. :dunno:

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:o Would you like to be Binged! all the way or just as a voyeur... LOL

I actually love Bing.. clean and fast and does produce relatively good results.. Not for sure about censoring of some results or not.. but regardless.. look good as a home page for my parents and some good services... Take it over GoggleSac anyday.. I do just have this thing about Google I don't like ... can't help it..

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