Google Translate still is not monetized despite converting over 100 billion words a day

[Matrix]

One of Google's truly free products remains devoid of ads

 

In context: Google has billions of daily users that could be generating significant amounts of revenue for the company. Instead of displaying ads in its Translate app, the service remains completely free of charge to the general public.

Sundar Pichai threw out some interesting facts during Google's second quarter earnings conference call. Google Translate is being used to process approximately 143 billion words every single day. Even more shocking is the fact that Google is not currently showing ads or doing anything to monetize its audience using Translate.

Increases in global travel have helped Google Translate gain even more use in recent times. The year's World Cup being hosted by Russia gave millions of travelers need for instant translation services.

With over 100 languages supported and now near-instantaneous translation of spoken conversation, there is truly no easier tool to use for global communication. The Google Translate app also allows smartphone cameras to be used for translation of street signs and writing.

As Google Translate continues to grow, it is a question of how long will Google wait before trying to cash in on its massive user base? Translate seems like the perfect opportunity for targeting travelers with localized ads for hotels, restaurants, and tourist attractions.

Thankfully Google is still offering its translate service without any obtrusive ads. Fortunately, there was no mention of plans to implement monetization features into Google Translate at the earnings call. Instead, comments made by Pichai suggest that Google may place greater focus on Maps for additional revenue opportunities.

Knowing that there is opportunity for plenty of advertising revenue not yet being utilized, it seems highly unlikely that Google will forego cashing in on Translate forever. It may be a simple case of having too many other projects currently under development to start making decisions that may not be well received by users.

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[steven36]

They profit off of it but other ways than ads, like it being baked in to Google Chrome helped them get a ton of users on that browser one of the best features of Chrome is it can translate most websites  out of the box  were in Firefox you need to install and addon to do this and they didn't always have these addons . If they didn't profit off of it they would open source it .

 

[luisam]

10 hours ago, DonyMach1 said:

Thankfully Google is still offering its translate service without any obtrusive ads

 

Google's free translation is an excellen feature. Actually, even if should they include ads, I would find it great and wouldn't hesitate to use it, for any language different to English. Sometimes, for some reason I don't understand, it makes unrequested translations of the text in in some websiites from English to Spanish; in this case I prefer to turn down the translation because I prefer reading the original text as it is.

Actually I don't agree with those "demonizing" Google for trying to make money through advertising for their free products. Nowhere is proclamed that Google should provide and improve some profit-free service.

[steven36]

Only if you use it in a browser its free  they charge money to use there api  in software  and for business  they been charging for years for it

 

 

Translation $20 per 1,000,000 characters* Language Detection

 

https://cloud.google.com/translate/pricing

https://cloud.google.com/translate/?hl=en

 

And Google can push out all the ads they want i block there ads with my adblocker  there ads are not even hard to block like  yahoos are.  I dont use no addblocker that takes kickbacks from Google so you will still see there ads.