Game of Thrones Piracy Surges to New High

[shamu726]

The fifth season of Game of Thrones began with a bang. The first episode of the season broke ratings records but at the same time piracy surged to new highs. During the first week 32 million people pirated GoT episodes through torrent sites, with most downloaders coming from the US, France and Brazil. High-definition downloads became the new standard.

More than a week after the opening episode of the new Game of Thrones season aired it’s evident that piracy is still rampant.

The good news for HBO is that the official broadcast broke ratings records. However, pirated releases have also done the same.

TorrentFreak received some extensive data from media intelligence firm Tru Optik, covering both public and private BitTorrent trackers.

With the four leaked episodes and the “A Day in the Life” documentary included, the company found that there were 32 million downloads across 18 million IP-addresses during the first week.

The first episode generated most interest and was downloaded over 13 million times, which is significantly more than last year. Interestingly, the data for the post broadcast torrent also shows that most downloaders grabbed high quality copies.

The 720p version was most popular with 43.5 percent of post broadcast downloads, followed by the 480p and 1080p copies with 35.1% and 31.4 percent respectively.

In part, this tendency towards high quality content can be explained by the fact that many fans of HD content skipped the lower quality pre-release leak.

Looking at countries from where the downloads were actioned we see that the United States comes out on top. More than 10 percent came from the U.S. followed by France, Brazil, China, Russia, UK, India, Canada, Australia and Spain.

Australia has the most downloaders per capita from that list, and it also has a relatively high piracy ratio compared to legal views.

Of all ‘viewers’ in Australia during the first three days, 32 percent are pirates. In the U.S. the rates are much lower at 8 percent, and the UK and Canada are in the middle with 22 and 19 percent respectively.

Commenting on the findings, Tru Optik notes that there are a lot of potential customers out there, if HBO can connect with them.

“In the US alone, nearly one million consumers downloaded Episode 1, which translates to $44 million in unmonetized demand potential if each of these viewers subscribed to HBO Now for the 3-month duration of GoT Season 5.”

“Many of these viewers are prime prospects for unbundled services like HBO Now,” the company adds.

Over the past three years Game of Thrones has been the most pirated TV-show. Based on the number of downloads over the past week, the same result will be achieved in 2015.

Now let’s see if they can break the “quarter million” swarm record of last year’s season finale.

Source: TorrentFreak

[funkyy]

“In the US alone, nearly one million consumers downloaded Episode 1, which translates to $44 million in unmonetized demand potential if each of these viewers subscribed to HBO Now for the 3-month duration of GoT Season 5.”

That's so BS...it's a purely hypothetical figure ($44 million), in fact it's a figment of the imagination of the people who insist on equating "downloads" with "lost revenue". Many people who already subscribe to HBO probably download a copy; many people who don't have enough money i.e who can't afford to subscribe to HBO download and obviously that IS NOT lost revenue since if downloading wasn't a possibility they would just not see Game Of Thrones; advertising costs a lot of money whether it be on TV, in newspapers and magazines, or in sports stadiums and the aim of advertising is to get the product out into the public domain as much as possible to popularize said product. The way I see it, they are getting a damn huge amount of FREE publicity firstly because of the reports about how the series breaks download records and secondly by word of mouth as people who have downloaded it then tell friends and acquaintances about the show some of whom then may go on to subscribe and/or buy the DVD's of the seasons already transmitted.

Like all "Rights Holders" they just want to wring the very last drop of money from the show and their greed blinds them to the fact that they are not losing $44 million at all. :angry: :angry: :angry:

[The Owl]

Phfffft I only have the first four episodes got to wait for the program to catch up

Oh hum :showoff: :wtf: :oops: :sorry: :angelnot: :shutup:

[jtmulc]

For the night is dark and full of torrents... :D

[funkyy]

Phfffft I only have the first four episodes got to wait for the program to catch up

Oh hum :showoff: :wtf: :oops: :sorry: :angelnot: :shutup:

Whimper is coming?! :lol: :lol: :lol:

[The Owl]

I NEVER whimper