Google Keeps Rejecting Hollywood’s Broad Takedown Requests

[shamu726]

It's no secret that Google and Hollywood have different views on the responsibilities of search engines. This is resulting in an interesting standoff where Google keeps rejecting requests to remove pirate sites from its search results. The MPAA apparently even tried to take down its own website as a test, but failed to do so.

The MPAA and Google are not on speaking terms, to say the least.

In recent years the Hollywood group has pushed Google and other search engines to increase their anti-piracy efforts.

This prompted the search giant to filter certain keywords and update its algorithms to downrank pirate sites, but the MPAA is still not happy. Ideally, they want Google to de-list pirate sites entirely.

In a related effort, the group has been sending very targeted takedown requests. Instead of linking to individual download or streaming pages, they ask for the removal of the homepages of various pirate sites.

While these homepages often list links to infringing movies, as shown here, they also include a lot of other content that’s not specified in the takedowns. As a result, Google refuses to take action.

The MPAA’s most recent request lists 43 allegedly infringing URLs and Google refused to take 36 out of its search results, a total of 86 percent.

MPAA’s failed requests

We previously asked Google under what circumstances a homepage might be removed from search results. A spokesperson couldn’t go into detail but noted that “it’s more complex than simply counting how many clicks one page is from another.”

“We’ve designed a variety of policies to comply with the requirements of the law, while weeding out false positives and material that’s too remote from infringing activity,” Google spokesperson told us.

Perhaps frustrated with Google’s inaction, the MPAA also sent Google a takedown notice for its own homepage at mpaa.org. At least, if that’s not a prank by someone else. Again, the search engine refused to take action.

Google’s stance was to be expected. After all, the search engine has refused to comply with similar requests in the past.

But it’s the MPAA’s continued attempts to censor entire homepages that’s most interesting here.

As the main force behind State Attorney General Jim Hood’s investigation into Google’s anti-piracy obligation, it wouldn’t be much of a surprise if these refusals are pointed out to a judge in the months to come.

Source: TorrentFreak

[VileTouch]

well, they clearly abused the privilege given so it's only natural that they have worn out their welcome

how is it still ok for the MPAA to dump all their dirty work on search companies... FOR FREE?

[steven36]

I'm sorry but after removing millions and millons of links in 2014 now there going play the good guys there not .... Anything Google does to spite Hollywood in 2015 is just because they got there own butt took to court for linking to piracy and drugs.on YouTube , Last year and the years before that they were happy to remove everyone's links. When I 1st came on warez and p2p sites no search engines linked to warez its self it just linked to the sites . What gives Google the right to link everything every one post ? If they were just linking to the sites and just left it up to a person if they wanted to visit these sites like it use to be instead linking to the warez itself . Hollywood would have nothing to ask them to take down . They do it to there self and still they have remove everything has DMCA on it, so there removing plenty if they dont they end up in more trouble than they already are .

[ugurano]

your can kill torrent warez, but not direct warez, xD