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Yahoo Invests More in News With Digest Mobile App


Turk

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LAS VEGAS Yahoo announced a series of new products during the 2014 International CES to make digesting news easier on mobile.

To cut down on "tl;dr" a popular web term that stands for "too long, didn't read" the company launched Yahoo News Digest, an app editorially curated twice a day to package information that readers are most interested in. The concept summarizes the top news you need to know from the day.

"What I love about the Yahoo News Digest is how photos, articles, social and deliver it in one nicely-organized experience," Yahoo CEO Marissa Mayer told attendees. "We wanted to harness the power of the web on topics we love. We found inspiration in magazines with an editorial voice and combined that elegance of magazines to create a new product."

The summarization of content is down algorithmically and editorially to identify what Yahoo is calling Atoms," which is made up of anything from articles, maps and infographics to Wikipedia extracts, videos and photos. The app is currently available for the iPhone and iPod Touch.

Katie Couric, who joined Yahoo earlier this year as its global anchor for a reported $6 million per year, met Mayer on stage to discuss her role with the site.

Linking has too often replaced reporting Linking has too often replaced reporting" Couric said. "Under Marissa's leadership, quality content of better understanding of this complicated, noisy world we live in. I couldn't be more excited to be a part of the Yahoo team."

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She continued: "One of the most exciting things for me and the opportunity of Yahoo is it's a blank slate. I really enjoy interviewing and look forward to interviewing leaders, sports figures, tech leaders, social entrepreneurs, authors and anyone we believe has an important and interesting story to tell."

Other announcements included the launch of Yahoo's new tech and food platforms, as well as its acquisition of startup Aviate, an "intelligent home screen service."

"We believe homescreens can be more personalized and wanted to focus on daily habits," Mayer said.

The keynote also had its fair share of celebrity appearances, as well. Singer Jon Legend performed for audience members and SNL cast members Cecily Strong and Kenan Thompson posing as as Al Sharpton for a Weekend Update sketch.

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The comedians cracked tech-related jokes on topics ranging from Snapchat and Facebook to twerking.

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Image: Mashable

http://mashable.com/2014/01/07/yahoo-news-digest

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