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Google to Microsoft: We will steal 90% of your Office users


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All Google wants for Christmas (of 2013) is to steal away 90% of Microsoft Office users from their chief competitor. Do users need all of the advanced features that Microsoft offers? Google says no.

What Christmas gift do you get the company that seems to have everything? If you ask Google, they want 90% of the Microsoft Office market to defect over to Google Apps. Is that too tall of an order for the search giant?

According to Business Insider, Google's Amit Singh, head of Enterprise business, thinks the company can do just that. Back in 2011, the company was barely able to compete in the enterprise market. They were large, slow, and unable to navigate long competitive bids. Toyota recalls that Google had to drop out of the bid process that ultimately led to Microsoft Office 365 winning out. But now, Singh says that Google is more agile and can convince large companies to save money by giving up their Microsoft Office addiction and moving to the Google cloud.

One of the key "features" is the simplicity of Google Apps. While Microsoft Office may have more bells and whistles, Google is banking on the fact that most people have no interest in those advanced use cases. Indeed, when using Word, how many times do you simply format, type, and print? We'd venture to say that does indeed fit the majority of users.

Roughly 96% of Google's revenue currently comes from ads, and in order to diversify, it's imperative for Google to improve in other market segments. Time will tell if Google can take such a large bite out of Microsoft Office's business


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Office is also VERY costly for a business. Google apps for business is a much cheaper, and far better solution providing email and cloud storage for multiple users for much less.

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Office is also VERY costly for a business. Google apps for business is a much cheaper, and far better solution providing email and cloud storage for multiple users for much less.

PLUS they don't eat up space. I mean why would I waste GIGS of memory for applications that I wouldn't even use. I mean I know you can disable them and all that but the space that it has consumed is still there.

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Agreed. :) I will be happy to see and experience Google's offering of competing product.

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Running Office 2013, here - with just Word, Excel & PowerPoint (in the least possible space imaginable.) B)

It all depends on whether one installs the needless stuff or not. 8)

I'll be glad if Google can manage to eat into 90% of Microsoft Office revenues - because, such a thing can possibly happen only if they manage to come up with a far superior offering. IMO, at the present Office products' version - nothing else even comes close to Microsoft Office (especially the latest 2013.)

Also, to a :pirate: it matters little, which Office suite costs more - or less. :dunno:

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Our firm was testing google docs about a month or two ago; as a test run, to see if it was viable to switch to google docs...

Unfortunately, google docs was having a problem with printing out gridlines for spreadsheets. It took google almost 2 weeks for this glitch to be fixed.

In a business environment, these kinds of glitches are definitely not acceptable. Office products just work. I've NEVER had a problem with any office products like what our firm experienced with google docs.

I can't speak for Microsoft 360, I believe that's what the cloud version is called), but Microsoft office is just very reliable.

Just my 2 cents. For personal use, I love google docs! :wub:

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