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Norton gets personal with One


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Symantec took down the Norton interface several notches, making it much more streamlined for Norton One.

Symantec newest effort to simplify PC security involve a heavily personalized approach called Norton One, as the company's latest version of Norton 360 made its debut today. Also announced was a new take on Norton 360, called Norton 360 Everywhere.

Norton One is an entirely new product that Symantec hopes will appeal to people who don't mind paying for PC security but want the experience to be as close to hands-off as possible. Basically, the premium you pay gets you one license key and account ID that can be used on up to five devices; 25 GB of online storage; premium tech support which will connect you with a dedicated Norton One adviser within two minutes of placing your call; free virus removal by a technician if your device gets infected after installing One; and a Web-based interface for managing it all.

"We've taken everything that's in Norton and made it accessible for this non-technical audience," Jody Gibney, group product manager for Norton One, said in a phone conversation last week.

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The Android interface will also indicate when it's connected to a Norton One account.

Devices covered by One will be able to run, as appropriate, Norton 360 v6 or Norton Internet Security 2012 for Windows, Norton Internet Security for Mac, and Norton Mobile Security on Android. Symantec is correct in claiming that it's an industry first, and it sounds very much like taking a baseball stadium's premium box seat option to your computer security.

One of the hallmarks of Norton One is that it has an entirely new support infrastructure, explained Collin Davis, senior director of engineering at Symantec. This means that each user will get a customized installation link via e-mail, which will already have license key information included so there won't be anything extra for the user to type. A more traditional installation path will also be available for those who want it.

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Norton One plans to offer robust customer support, including a less than two minute callback time.

"People want as a robust a solution as possible, and something that can provide hand-holding when they want it," Davis said.

I can't help but wonder, though, if the target audience of people who want a hands-off security approach will really want to choose between Norton 360 and Norton Internet Security. Isn't part of the point of Norton One that you only make "one" choice?

Symantec also announced today its annual update to Norton 360, and revealed a second version of 360 that's coming this spring called Norton 360 Everywhere. Norton 360 Everywhere extends the features of Norton 360 to Mac and Android devices, and provides a single Web-based interface for managing them. Norton 360 version 6 ports the updates that came last fall to Norton Internet Security 2012, such as Download Insight and bandwidth management for updates, and throws in some new ones. These include a new look that streamlines the backup interface, syncing in Norton's Identity Safe, and the Identity Safe toolbar.

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Norton One runs unobtrusively but persistently on Windows. No word on Windows 8 integration, yet.

Norton One is available today only as a limited pilot program. It will retail for $149.99 for up to five devices, with an option to add more upon request. When it launches in wide release at some point during spring this year, it will be available only in English-speaking countries: the United States, Canada, the United Kingdom, Ireland, Australia, New Zealand, and Ireland.

Norton 360 v6 is currently available for $89.99 with 2 GB of online storage. Throw in $10 more, and you get 25 GB of online storage. Symantec has yet to reveal what Norton 360 Everywhere will cost, or specifically when it will be available.

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Symantec is correct in claiming that it's an industry first

Is it ?? B)

There are a few weeks already since Kaspersky released : :)

Kaspersky ONE

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Universal Security

Kaspersky ONE Universal Security is the easy, one-licence solution to protect your PCs, Macs, Smartphones and Android tablets. Based on award-winning Kaspersky Lab technologies, Kaspersky ONE delivers security that’s optimised for each device, to provide real-time protection against dangerous Internet threats. Whichever device you use to bank, shop, surf or chat online, you know you're safe.

Easy, one-licence protection

With just one licence, you can secure any combination of your PCs, Macs, Smartphones and Android tablets. For example, a single licence for five devices will enable you to protect your desktop, two laptops and two Smartphones – or protect two tablets, two Smartphones and a Mac. Kaspersky ONE lets you match your security to your needs.

Key Features :

Windows PC Protection

You know your PC needs protection. Why not give it award-winning protection – so you can bank, shop, surf and socialise online, while you’re protected against threats – even those that have yet to be discovered?

Key Features

Rapid, real-time reaction to new threats

Proactive detection of unknown and emerging malware

Advanced detection of identity theft and phishing

Rollback of harmful malware activity

Security for your online banking, shopping and social networking

Best-in-class, two-way firewall

Award-winning parental controls

Mac Protection

The growing popularity of Macs is making them into a target for malware. Even if your Mac isn’t targeted, you can still pass harmful PC viruses to your family’s, friends’ and colleagues’ PCs.

Key Features

Real-time scanning of files, Internet downloads and mail attachments

Cloud-based monitoring of websites and applications

Prevents your Mac from infecting PCs on your network

Warns you if a website is suspicious or dangerous

Works behind-the-scenes – for minimal impact on performance

Familiar, easy-to-use, Mac-style interface

Smartphone Protection

Mobile devices are the new hotspot for malware attacks. Because your Smartphone faces the same vulnerabilities as your PC, you need to protect it just as carefully. Even if your Smartphone is lost or stolen, Kaspersky ONE can block it, wipe data from it or find its location.

Key Features

Disables stolen phone or cleans data from it – even if the SIM card has been replaced

Advanced phone-finder technology provides Google Maps coordinates

Blocks unwanted calls and texts from specified or unknown numbers

Real-time virus scanning and advanced firewall for 24/7 protection

Privacy mode hides designated contacts, calls and SMS texts

Supported Platforms: Windows Mobile, Symbian, Blackberry and Android*

Android Tablet Protection

When you download the latest Android app, how do you know that you’ve not downloaded a virus along with it? Protect yourself with real-time scanning and frequent, over-the-air updates.

Key Features

Real-time protection against viruses, spyware, Trojans, bots and more

Small, frequent updates that won’t slow you down

Virus-scanning of applications downloaded from the marketplace

Desktop Security Gadget for easy-access to your protection status

Free technical support via phone, live chat, or email

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LOL! Even the product name is same. I believe the first one to release such product was Webroot (security anywhere)?

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