Microsoft should recommend Edge like Google recommends Chrome

[Batu69]

VentureBeat reported yesterday that Microsoft was displaying recommendations on Bing when users use Microsoft Edge to search for Google Chrome or Mozilla Firefox on the search engine the first time on the company's new Windows 10 operating system.

The recommendation is displayed on top of the results stating that "Microsoft recommends Microsoft Edge for Windows 10".

There is a learn why button which leads to a page explaining the benefits of Microsoft Edge (geolocked).

It is clear that Microsoft wants Windows 10 customers to use Microsoft Edge and not another browser, but the way the company tries to prevent it makes little sense.

It seems reasonable to assume that most users searching for another browser using Edge do so because they want to download it. They have already made up their mind and I'd question the effectiveness of trying to persuade users with the help of the recommendation banner.

If you compare Microsoft effort to Google's efforts to advertise Chrome, you will notice that Google's efforts are way more effective.

When you visit Google properties using a browser that is not Chrome, a prompt may be displayed informing you that there is "a better way to browse the web".

This is placed prominently on major Google properties such as Search and one main reason why Chrome managed to snatch lots of browser market share in little time since it was first released.

If you compare the two marketing efforts, you will notice differences. Google displays the prompt without the user becoming active on its properties while Microsoft displays it only -- and only once -- when users search for Chrome or Firefox using Bing.

Microsoft does not display recommendations to use Microsoft Edge if Windows 10 users access Microsoft properties such as Bing or Microsoft.com with Firefox or Chrome.

Doing so would -- likely -- be more effective than displaying that single recommendation message when users search for specific terms on Bing only.

Personally, I'd like to see a level playing field for all browser makers as Google's current practice puts companies like Mozilla and others at a serious disadvantage.

Source

[Nedal0]

That's just pure Bing Search Ranking and Relevancy. Microsoft is not doing that by choice but rather in the name of "Search Ranking" and the fact that search result have to be relevant. I don't think that's a Bing Ad so it's just fair.

[emerglines]

That's just pure Bing Search Ranking and Relevancy. Microsoft is not doing that by choice but rather in the name of "Search Ranking" and the fact that search result have to be relevant. I don't think that's a Bing Ad so it's just fair.

Search engines now especially google isn't puting relevent results anymore, now it shows a couple of results for specific terms or "keywords" and many non relevent results that are most crap or scraped pages with a lot of unrelated content scraped by bots. So anything about relevancy is what google was back in 2006-09 it was enough relevant that I was able to find fresh information on each indexed page or site, now mostly crap made for search engines or bot scraped content.

[steven36]

1st off Microsoft can't offer Edge like they do Chrome . its a windows store app that only comes in windows 10 O/S . Just like IE before it Microsoft only offers there browsers to certain windows users to get the latest you have to use a newer O/S . I think its against M$ policy to do otherwise

You may see chrome offered anywhere. Even if you install free software some offer it . Regardless if you use Windows . Linux , Mac or any kind of phone O/S there's chrome.

M$ is not really in the browser business , Only reason IE became as poplar as it was its because we really didn't have much to chose from . Netscape was shareware and buggy and Windows came with IE witch was preinstalled on windows O/S . We didn't use it because it was great , we just used it because it was there . I would not recommend anyone using a Microsoft Browser . Ive not used one as my default since 2006 . :)

They always try to be a monopoly and try to force you to use there products and fix them were there hard to uninstall .

Back in 2013 they were sued in the EU for this and they still do it.


The EU Just Fined Microsoft $730m Over Its Browser Monopoly

http://gizmodo.com/5988837/the-eu-just-fined-microsoft-730m-over-its-browser-monopoly

Before this they was sued before for the same thing.

• Microsoft Guilty of Wielding Windows Monopoly Against Netscape: In the famous United States vs. Microsoft case, Microsoft was found to have used its OS monopoly to push Internet Explorer over competing browsers. The case was filed on May 18, 1998, and settled on Nov. 12, 2002. Today it continues in a different form. The U.S. Department of Justice oversees Microsoft's APIs and documentation efforts to enable interoperability.

they stole Java from Sun before Oracle owned it and got sued and had to quit making it.

Microsoft Messes with Java, Pays Fine: Sun sued Microsoft in 1997 for releasing noncompliant Java 1.1 products and corrupting the standard. The lawsuit was settled in January 2001. Microsoft agreed to phase out its products using the patent-infringing Microsoft version of Java and paid Sun $20 million.

Also they stole QuickTime code form Apple

Apple Sues Microsoft over "Stolen" QuickTime Code: Apple originally sued the San Francisco Canyon Co. on Dec. 6, 1994, alleging breach of contract and theft of intellectual property. San Francisco Canyon was working with Apple on making QuickTime run on Intel-based computers. Later, Apple alleged that Intel Corp. and Microsoft had stolen QuickTime code.

https://redmondmag.com/articles/2010/12/01/10-legal-lows-for-microsoft.aspx

Microsoft are not very good developers at all . they just came up with idea to make windows , :lol:

[edwardecl]

Who the hell uses Bing anyway.

[davmil]

That's just pure Bing Search Ranking and Relevancy. Microsoft is not doing that by choice but rather in the name of "Search Ranking" and the fact that search result have to be relevant. I don't think that's a Bing Ad so it's just fair.

Search engines now especially google isn't puting relevent results anymore, now it shows a couple of results for specific terms or "keywords" and many non relevent results that are most crap or scraped pages with a lot of unrelated content scraped by both. So anything about relevancy is what google was back in 2006-09 it was enough relevant that I was able to find fresh information on each indexed page or site, now mostly crap made for search engines or bot scraped content.

I've noticed exactly what you're saying. Bing's the worst example case yet. Time for a fresh paradigm.

[steven36]

Who the hell uses Bing anyway.

Bing is better about finding software than Google is anymore .. as engines said it isn't putting up relevant results anymore. You can type in some stuff in google it will show results to some 3 party sites instead of the real homepage . :P

Like Google advertises Chorme but also Yahoo advertises Firefox ad ..if Bing done this with EDGE its not going to help at all . people are not going to install a whole O/S to use just a browser and most people who use Windows 10 already knows about it and changed there default to some other 3rd party browser they installed already . Too many people Edge is considered just a junk browser .I uninstalled this myself . My ad blocker blocks most all these ads so i would never see it if they added it no way.

[edwardecl]

If Microsoft made Edge opensource they might get more takers.

[steven36]

If Microsoft made Edge opensource they might get more takers.

Google Chrome is not open source only its base code is nether is IE these 2 browsers own the most marketshare

I never known a opensource browser to ever capture a lot of maketshare to date . People goes by what a browser can offer them witch EDGE dont quite make the grade only has 2.03% marketshare vaule so far.

https://www.netmarketshare.com/browser-market-share.aspx?qprid=2&qpcustomd=0

[Holmes]

I dont like bing I never have Im going to tell cortana to use google chrome if I can. I honestly dont know why they ever made bing. A year ago bing was serving up malvertising I think it was a year ago. If google ever decided to drop there search engine I wouldnt switch to bing I would just use yahoo or dogpile (everyone remembers dogpile).