Efes, The No.1 Mediterranean Beer in The World, Presents EFESTA Dance Challenge!

[Turk]

By Euroleague.net February 10, 2014

For a fourth consecutive season, Efes Pilsener, the official beer of Euroleague Basketball, gives basketball fans around the world the great pleasure of choosing the Cheerleaders Teams who will perform at the Final Four.
All Cheerleaders Teams Full Video
This time, both fans and cheerleaders will double their fun because, for the first time in contest history, the EFESTA Dance Challenge will send two teams of winning cheerleaders to the 2014 Turkish Airlines Euroleague Final Four in Milan! The newest edition of the contest builds on the great success of seasons past by offering a record number of participants - 19 cheerleader teams from 12 countries - for fans to judge by their dancing talents, costumes and beauty. And even for fans who cannot watch them in person, every single dance team may be seen up close and personal in their exclusive video presentations, pictures and more at efestadance.euroleague.net.

What's more, every fan 18 years or older who votes in the EFESTA Dance Challenge will be eligible for great prizes, including Final Four tickets!

The first round of voting begins on Monday, February 10 at 12:00 CET and finishes four days later, at noon on Friday, February 14. Two more voting rounds follow in February and March.

"Just as Euroleague Basketball represents elite professional basketball at its finest, the EFESTA Dance Challenge has become one of the world's best cheerleading contests," Roser Queralto, Chief Business Development Officer at Euroleague Basketball, said. "Thanks to our long-time partner EFES, Euroleague fans can be part of the contest with a truly interactive platform that adds entertainment to their enjoyment of the competition."
http://www.euroleague.net/euroleague-basketball/news/i/131103
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