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Free Email System Tracks Transactions


dock98

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An entrepreneur, frustrated at the inability of event-based e-mail to produce any decent record of delivery, has developed what he calls "an enterprise-grade event-based e-mail system" called TriggerMail.

"Event-based e-mail is essentially transactional e-mail," said Neil Capel, founder of TriggerMail, speaking to Techworld. "It is user-generated, i.e. it is triggered by a user event. This could be when a user signs up to a website and receives a welcome e-mail, or when they purchase an item."

TriggerMail went into beta in November with five clients and the full release has now been launched this month.

The company claims to get a very high hit rate in getting event-based e-mails into the right inboxes, by monitoring the delivery and click-though activity to ensure e-mails don't end up trapped in the spam folder. It is configured with domain keys and SPF (Sender Policy Framework), and is a member of the Spam Sender Control to increase delivery rates.

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just a note:not really good for personal Emails.

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