Meta's upcoming AI version of Mark Zuckerberg will give feedback and advice to employees and help them "feel more connected to the founder."
Meta is reportedly creating an AI version of its founder and CEO, Mark Zuckerberg, that is designed to interact with company employees. The project aims to develop a photorealistic, AI-powered 3D version of Zuckerberg that can hold real-time conversations, with the goal of making employees "feel more connected" to the founder.
According to sources familiar with the matter, the Zuckerberg AI character is a priority inside the company. The character is being trained on the billionaire's mannerisms, tone, voice, pictures, and publicly available statements. Meta will also feed the model its recent thinking on company strategies.
If the reports are accurate, it'll be interesting to see what an AI trained on Zuckerbot's (sorry, Zuckerberg's) personality produces, given the long-running joke that Mark Zuckerberg is a robot or an alien pretending to be human. This reputation was spawned thanks to his unblinking stare and deadpan delivery during the 2018 congressional hearings on the Cambridge Analytica scandal. It also doesn't help that Zuckerberg said this while trying to explain how he handles the pressure of his job during a public Q&A in 2014.
You need to focus and try not to let stuff bother you as much as possible, but it is going to bother you because you're human. I was human. I am human, still. But… I was just referring to myself in the past. Not that I was not human.
Meta has been pouring a lot into AI over the last few years. The tech giant recently shocked Wall Street when it raised its 2026 AI infrastructure budget to up to $135 billion (nearly double its $72.2 billion capex in 2025), with some of it going into massive new AI data centers across the US (including in Texas, Wisconsin, Ohio, and Alabama).
Zuckerberg himself, in 2024 and 2025, went on a massive hiring spree. He personally curated a "secret list" of top engineers from rivals like OpenAI, Google DeepMind, and Apple. The compensation packages offered to these targets reportedly reached up to a staggering $300 million over four years. Among the successfully poached executives are Apple's top foundation models leader, Ruoming Pang, and his top subordinates, Mark Lee and Tom Gunter, who joined Meta's new Superintelligence Labs.
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Posted Tuesday 14 April 2026 at 5:20 pm AEST (my time).
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