NEW YORK — Good news for anyone seeking a spark of romance this summer: A whopping 70% of Americans still believe true love exists! Sadly, one in five people who believe in the concept of true love feel they have yet to ever experience it (21%).
The results come from a poll of 2,000 people surveyed by Talker Research, which found, thankfully, that our belief in true love rises among those in more serious relationships. While 70% believe in true love overall, that jumps to 88% for those married or engaged.
Belief in the existence of true love dips to 79% for those in serious relationships, meaning one in five Americans with a steady partner don’t actually think it’s true love.
Believing in “the one” or true love as a concept naturally falls among singles: 64% believe it may be possible and are keeping their hearts and minds open. However, that belief drops again for those divorced, widowed, or separated (62%).
Of those who are married and who do believe in true love, 85% said their partner really is their one true love. Good answer, folks!
Unfortunately, 10% of married respondents who believe in true love actually said they’ve experienced true love before, but not with their current partner. Don’t worry, your secret is safe with us!
Men and women were remarkably absolutely united in their belief in true love, with 70% of both genders feeling true love is real. Women, however, were less likely to believe they were currently in a relationship with their one true love. Just 50% of women who put their faith in the concept of true love felt they were currently experiencing it, compared to 58% of men.
When it comes to love and politics, Democrats are the most likely to give true love a chance, with 74% believing in it versus 71% of Republicans and 65% of Independents.
While some people may be gearing up for some summer romance, the quest to find true love is not at the forefront for many. Just 30% of those who are not currently with their true love are currently looking for their special person.
Survey methodology:
This random double-opt-in survey was conducted by market research company Talker Research, whose team members are members of the Market Research Society (MRS) and the European Society for Opinion and Marketing Research (ESOMAR). Data was collected from April 3 to April 8, 2024. The margin of error is +/- 2.2 points with 95 percent confidence.
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