Data from @AppsFlyer state of App Marketing 2019 India - key highights:
- Indian Apps claimed more installs in 2019 vs chinese Apps
- Apps in finance category spent the most in non-organic install (easy to guess which ones)
- As a result, finance Apps saw 59% uninstall on Day 1 pic.twitter.com/ROADpk9VQK

— Deepak Abbot (@deepakabbot) December 23, 2019